kandidatu France

CRM and marketing officer

Université Paris-Saclay · State civil service

En français : Chargé·e de CRM et marketing

This job in plain words

The job is based in Orsay, at Université Paris-Saclay. It involves running a data-driven marketing strategy to generate qualified leads and improve sales performance.

Open to non-civil servants

Can you apply?

The job is open only to contract agents. It is a category A (managerial) post.

Category
Category A (executive)
Diploma
Master's degree (bac+5) in digital marketing, data marketing, digital strategy or equivalent
Experience
2 to 3 years in a similar role; higher education or continuing training is a plus
Contract
Contract agents only; contract type not stated

The profile they want:

  • Master's degree in digital marketing, data marketing, digital strategy or equivalent.
  • 2 to 3 years of experience in a similar role.
  • Skills in marketing automation, advanced emailing and segmentation.
  • In-depth knowledge of CRM and BI tools; Eudonet is a plus.
  • Knowledge of personal data protection rules.
  • Analytical mind, autonomy and results focus.

What you would do

  • Design and run emailing campaigns for B2B, B2B2C and B2C.
  • Set up automated follow-up and nurturing scenarios.
  • Structure and segment databases and define scoring rules.
  • Build dashboards and track marketing indicators.
  • Measure the return on investment of campaigns.
  • Advise the University's component schools on using the CRM.

How to apply

Apply on the employer's website, through the official offer.

Good to know:

  • Two days of remote work per week possible under certain conditions.
  • Position vacant from 4 September 2026.
  • Disability-friendly employer.

We wrote this summary automatically from the official offer. Only the offer published on Choisir le Service Public counts: read it before you apply. Source: Choisir le Service Public (DGAFP), Etalab 2.0 licence.

Similar jobs